"Zero
Defects"
is Step 7 of "Philip Crosby's 14 Step Quality Improvement
Process". Although applicable to any type of enterprise, it has
been primarily adopted within industry supply chains wherever large
volumes of components are being purchased (common items such as nuts
and bolts are good examples).
The
principles of the methodology are four-fold:
1. Quality is conformance to requirements
Every
product or service has a requirement: a description of what the
customer needs. When a particular product meets that requirement, it
has achieved quality, provided that the requirement accurately
describes what the enterprise and the customer actually need. This
technical sense should not be confused with more common usages that
indicate weight or goodness or precious materials or some absolute
idealized standard. In common parlance, an inexpensive disposable pen
is a lower-quality item than a gold-plated fountain pen. In the
technical sense of Zero Defects, the inexpensive disposable pen is a
quality product if it meets requirements: it writes, does not skip
nor clog under normal use, and lasts the time specified.
2. Defect prevention is preferable to quality inspection and correction
The
second principle is based on the observation that it is nearly always
less troublesome, more certain and less expensive to prevent defects
than to discover and correct them.
3. Zero Defects is the quality standard
The
third is based on the normative nature of requirements: if a
requirement expresses what is genuinely needed, then any unit that
does not meet requirements will not satisfy the need and is no good.
If units that do not meet requirements actually do satisfy the need,
then the requirement should be changed to reflect reality.
4. Quality is measured in monetary terms – the Price of Nonconformance (PONC)
The
fourth principle is the key to the methodology. Phil Crosby believes
that every defect represents a cost, which is often hidden. These
costs include inspection time, rework, wasted material and labor,
lost revenue and the cost of customer dissatisfaction. When properly
identified and accounted for, the magnitude of these costs can be
made apparent, which has three advantages. First, it provides a
cost-justification for steps to improve quality. The title of the
book, "Quality is free," expresses the belief that
improvements in quality will return savings more than equal to the
costs. Second, it provides a way to measure progress, which is
essential to maintaining management commitment and to rewarding
employees. Third, by making the goal measurable, actions can be made
concrete and decisions can be made on the basis of relative return.
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