ATTITUDE OF PERSONS

Individuals have different abilities, personalities, learning experience and attitudes. It is not surprising that they perceive work in different ways. Differences between individuals can be a source of developing creativity or the root of conflict and frustration. Skills of the management is to be able to match the needs of the individuals with that of the needs of the organisation .so both will be better off and satisfaction will be achieved. Emphasising individual differences and valuing diversity is a key driver in the search for equality at work.

Attitude

Attitudes are evaluative statements either favourable or unfavourable concerning objects, people or events.

Attitude has got 3components:

• Cognitive component

These are value statements. It set the stage for the more critical part of an attitude

These are the thought inside a person and they are difficult to measure.

Eg: the belief that discrimination is wrong.

• Affective or emotional component

Affect is the emotional or feeling segment of an attitude and is reflected in the statement.

These are the statements that one makes out of their thought.

Eg:”I don’t like john because he discriminate against minorities”.

• Behavioural component

It refers to an intention to behave in a certain way towards someone or something .these is the action side of an attitude. They are quite easy to see and measure.

Eg: one might choose to avoid john because of the feeling about him that he discriminate.

Doing attitude is made up of three components, cognition, affect and behaviour. It is helpful in understanding their complexity and the potential relationship between attitude and behaviour but for clarity sake, keep in mind that the term attitude essentially refers to the affect part of the three components. 

Application of attitude

• Job
• Selection time
• Change management
• Team work

We can evaluate ones attitude in his job by measuring job satisfaction, job involvement and organisational commitment.

Cognitive Dissonance: it is the term given to the discomfort felt when we act in a way that is consistent with our true beliefs.

We can check the attitude of a person at selection time. At the interview time ask the question related with the attitude. The questions want to make a conflict in his/her mind. Then there will be a cognitive dissonance. Then the interviewee may show his/her right attitude.

Change management is a systematic approach to dealing with change, both from the perspective of an organisation and on the individual level. Change management has at least three different aspects including adapting to change, controlling change and effecting change. A proactive approach to dealing with change is at the core of all three aspects. For an organisation, change management means defining and implementing procedures and/or technologies to deal with changes in the business environment and to profit from changing opportunities.