HISTORY OF GEOJIT BNP PARIBAS




Geojit BNP Paribas today is a leading retail financial services company in India with a growing presence in the Middle East. The company rides on its rich experience in the capital market to offer its clients a wide portfolio of savings and investment solutions. The gamut of value-added products and services offered ranges from equities and derivatives to Mutual Funds, Life & General Insurance and third party Fixed Deposits. The needs of over 576,000 clients are met via multichannel services - a countrywide network of over 540 offices, phone service, dedicated Customer Care centre and the Internet.

Geojit BNP Paribas has membership in, and is listed on, the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE). In 2007, global banking major BNP Paribas joined the company’s other major shareholders - Mr. C.J.George, KSIDC (Kerala State Industrial Development Corporation) and Mr.Rakesh Jhunjhunwala – when it took a stake to become the single largest shareholder.

Strategic joint ventures and business partnerships in the Middle East has provided the company access to the large Non-Resident Indian(NRI) population in the region. Now, as a part of the BNP Paribas global network, Geojit BNP Paribas is well positioned to further expand its reach to NRIs in 85 countries. Barjeel Geojit Securities is the joint venture with the Al Saud group in the United Arab Emirates that is headquartered in Dubai with branches in Abu Dhabi, Ras Al Khaimah, Sharjah and Muscat. Aloula Geojit Brokerage Company headquartered in Riyadh is the other joint venture with the Al Johar group in Saudi Arabia. The company also has a business partnership with the Bank of Bahrain and Kuwait, one of the largest retail banks in Bahrain and Kuwait.

At the forefront of the many fruitful associations between Geojit BNP Paribas and BNP Paribas is their joint venture, namely, BNP Paribas Securities India Private Limited. This JV was created exclusively for domestic and foreign institutional clients. An industry first was achieved when Geojit BNP Paribas became the first broker in India to offer full Direct Market Access(DMA) on NSE to the JV’s institutional clients.

A strong brand identity and extensive industry knowledge coupled with BNP Paribas’ international expertise gives Geojit BNP Paribas a competitive advantage.

Expanding range of online products and services
Geojit BNP Paribas has proven expertise in providing online services. In the year 2000, the company was the first stock broker in the country to offer Internet Trading. This was followed by integrating the first Bank Payment Gateway in the country for Internet Trading, and many other industry firsts. Riding on this experience, and harnessing BNP Paribas Personal Investors’ expertise as the leading online broker in Europe, is helping the company to rapidly expand its business in this segment. Presently, clients can trade online in equities, derivatives, currency futures, mutual funds and IPOs, and select from multiple bank payment gateways for online transfer of funds. Strategic B2B agreements with Axis Bank and Federal Bank enables the respective bank’s clients to open integrated 3-in-1 accounts to seamlessly trade via a sophisticated Online Trading platform.
Further, deployment of BNP Paribas’ state-of-the-art globally accepted systems and processes is already scaling up the sales of Mutual Funds and Insurance.


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